Are we missing something. Save biodiversity. For a living planet. WWF.
This commercial ran just before the feature film.
Advertising Agency: Germaine, Belgium
Creative Director: Dirk Domen
Art Director: Gilles Stienon
Copywriter: Tim Vercauteren
Aired: October 2009
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18 Comments
first thought
Nice! I love Leo the Lion!! I guess nothing's the same without animals.
Kinda ironic too.. MGM is having bankruptvy problems as of late right?
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
this is like 2 years old!
but still good.
ultra done, school think....
I think before start thinking you should made a search for older campaigns of your client.
I know that it doesn't sounds good but this idea done before,
years ago for wwf (logo's of Metro Goldwyn Mayer, Puma, Peugeot etc whithout animals)
Keep trying.
I think it would be a bigger deal if it was stolen from another company's. But this is WWF repeating its own ad pattern, what's wrong with that?
http://www.frederiksamuel.com/blog/2006/01/wwf-2.html
i had a school partner who even won a festival with this ad like 5 years ago!
Good idea, but the copy's all wrong.
+++
"I love some things, and don't love some other things."
no music, no drama, no art direction, no idea.
oshe.pb@hotmail.com
I like simplicity
busted!
http://www.joelapompe.net/2009/11/23/missing-lion/
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
You might as well have just made it a print ad...
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I think; therefore I am
I completely agree. Total waste of TV space.
Meh
Always simple is better. If it was done in the past and now we're all talking about it, then is re-borning
beautiful ad.
It was never Scholz & Friends. It was done at Saatchi in Budapest.