Whiskas Cat Network: Pouncing
Advertising Agency: Proximity, Toronto, Canada
Creative director: John Gagne
Associate Creative Director: Dave Stevenson
Copywriters: Dave Stevenson, Justin Olding
Art directors: Jeffrey Da Silva, Mark Rawlinson
Production House: City: Culture Creative and Co.
Executive Producer: Sophia Peckan
Director: Craig Goodwill
Director of Photography: Henry Sansom
Editor: Culture Creative and Co.
Music: Earthship by Jonathan Geer
Account Management: Simonne Darby
Aired: January 2010
18 Comments
Dissapointing......and slightly boring
Beautiful videography though
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I think; therefore I am
beautiful animal would never fail giving nice (photo/video)graphy... But not powerful enuf.
This is 100% the Pedegree commercial. Only they changed dogs into cats.
It's the same company, so...
No.
Proximity is part of bbdo and pedigree is part of tbwa
I mean Whiskas and Pedigree are both owned by the same company: Mars.
thank god they don't sell snake food
:::J:::
To enjoy it you almost have to be stoned on catnip.
Let down. I thought the ending was going to be something great.
When it says "Then in a flash", shouldn't the cat move fast and shouldn't there generally be something going on? It's quite boring, when the entire thing is in slow motion....
Just as Joost says, it's the same concept as the "dog food" spot, but not as effective. Too bad because it would seem a cat has a lot more potential for this kind of photography.
-Richard Todd Aguayo (razorsharp creative)
http://razorsharpcreative.com
a little too long for this, is it not?
boring also!
I could end this with "All that perfection focus to catch a Whiscas" its only my opinion of course.
pointless
you don't actually see the cat leap. ugh.
These executions really makes you believe that Whiskas no everything there is to know about cats. I love it!
Kitteh!