Wendy's: Hole

Advertising Agency: Saatchi & Saatchi, New York, USA
Chief Creative Officer: Tony Granger
Executive Creative Director: Jan Jacobs
Executive Creative Director: Leo Premutico
Art Directors: Jan Jacobs, Matt Elhardt
Copywriters: Leo Premutico, Ryan Ebner
Director of Integrated Production: Colin Pearsall
Senior Producer: John Doris
Director:Baker Smith
Production Co.: Harvest


brainzed's picture
652 pencils

I love the title: "Wendy's hole"… I was expecting something else…

pindaro's picture
526 pencils

well.... I've seen it and it's not pretty!

Wordnerd's picture
6660 pencils

That's weird! i don't get the hole thing but i like it ;)

fuzzynation's picture

Shouldn't they be jumping off a roof or a bridge? Isn't that what your Mom always said?

Brophy's picture
102 pencils

Nice creepy line. Much improved over the tree kickers. Sizzling.

Thinking's picture
30 pencils


Beatboxer's picture
1519 pencils

Ahahahahahaha, stupid, funny and... hole.

Joe76's picture
772 pencils

hahahaha I have to agree with everybody XD

Ad_Lizard's picture
73 pencils

I don't understand the Wendy's Man and I've never gotten a fresh juicy burger at Wendy's.

writergeekdez's picture
255 pencils

1) These are interesting spots, but they become very tiresome when you see 'em over and over again.

2) Don't understand why he needs to wear the creepy "Wendy" wig.

3) And if only the burgers were as "hot 'n juicy" as the commercials claim. Damn food stylists!

back2b's picture
191 pencils

I kind of like it even though it is so American...

Nevertheless, the best part is
showing these square meatballs in their burgers - right out of the machine...

Talk quality but don't do it.
It's too much effort, isn't it?

Tapper's picture
490 pencils

I like the xtreme metaphors, otherwise would be boring. And his wig is funny. However could have gotten better aloof actor, think of haywire (facial expressiona) in prison break

Strip. Strip. Strip.

Guest Fellow's picture
Guest Fellow

Cool ad. But GOT-DAMN that burger looks like it was made with ass meat.

HumbaJumba's picture

Congratulations Saatchi & Saatchi, the Wendy's brand certainly sticks out in my mind nowadays ... to bad the words "foolish", "stupid", and "insultingly transparent, over-the-top ad strategy" also come quickly to mind.

I realize Wendy's is trying to target a younger demographic ... but I'm young and I still loved Dave Thomas ... do they honestly think such a simple, nice man would have signed off on this nonsense?

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