Wataniya Airways: Off the ground
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Advertising Agency: JWT Kuwait
Executive Creative Directors: Alessandro Antonini, Mark Makhoul
Art Director: Amin Abu Hamzeh
Senior Copy Writer: Ahmed Abdullah AL Aslawi

30 Comments
Nice direction. Emotive.
good ad.
Nice slow motion
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
Something nice in this film.
Great...
lovin' it.
Yeah slap any other airline and it still works! And what no good editors in Arab land...
On Tue, 2009-09-15 11:14, Guest wrote: Yeah slap any other airline and it still works!
Reality Check replies: But no other airline did it, so there you go.
Trying to think for what have I seen this before!!!
inspired by NIKE!
one should not take life so seriously - as one will not come out of it alive.
I think, I am about to cry.
Qué lindo!
Rather have a few Mary Jane's and lie on the floor making snow angels in my laundry.
Nice.
+++
"I love some things, and don't love some other things."
Until I got to the end line, I was thinking 'Nicely shot. No idea.' But that end line is lovely. I trust - and hope - there is a print campaign to go with it. Sure it is an entirely generic insight, but it is so nice and so original it can carry a campaign. Lovely piece of writing.
nice spot
http://www.youtube.com/watch?v=wMf1sr9UOjU
Ripoff dude. Work for AIr Canada marketing department, JWT Kuwait we need to have a chat!
awesome directiion, copy and fantastic creative. a total team work.
shahid
I used to think that all other airlines get people off the ground. Me stupid!
The line!
The line!
super!
GOOD
http://adsoftheworld.com/forum/42788
very nice, good slow motion, but no new idea
Lucas Advertising
this plane is gonna fall
Nike, Air canada, Zonc and now Wataniya!
Not a good idea to copy air canada!!!!
Yo, Reality Check, check the link provided by the some what angry Air Canada employee, so there you go.
I fail to see ANY resemblance to the Air Canada ad. I mean, how the hell does "hey America, get up here" have anything in common with "the best moments happen when you are off the ground"?
This beats the Air Canada ad anyday. AMAZING work JWT Kuwait, don't listen to these haters.
I mean is sweet and all but that's about it. I'd give it a 5, that's all folks!
Fantastic ad. I hope everybody enjoyed the show like I did ;)
amazing