Volkswagen: Yurie
The new Golf. Raising the bar. Again.
Car engineers surrender to Volkswagen’s new Golf.
Advertising Agency: Palm + Havas, Montréal, Canada
Creative Director: Pascal De Decker
Copywriter: Stuart Macmillan
Artistic Director: Tony Hird
Strategic Planner: Aurélie Dehling
Agency Producer: Marielle Mougeot
Production House: Films Traffik
Director: Matthieu Mantovani
Director of Photography: André Chemetoff
Production House Producer: Michel David
Postproduction: Vision Globale
Music: Studios Apollo
Scoring: Sonart
Web Production: Marie-Claire Garneau
Print Production: Suzanne Mainville, Gabrielle Lamarche
Client Services: Marie-Ève Lévesque, Marjolaine Durand
Aired: October 2009



8 Comments
i like the idea.
Me too.
Not sure, the idea is pretty average and basic.
Jealous engineers? Old idea. Done so many times.
Didn't you know that people in Japan drives left, as english people?
we all wish this kind of details are not missed in ads.
They'd better use a disappointed US engineer opened a hotel in Niagara Falls instead of Japan. For any European car lovers, can any Japanese car ever be a threat?
does japanese drive on the other side?
Done for audi..
Nice idea
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