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Volkswagen Side Assist: Trojan Horse

Side assist is a technology from Volkswagen that helps the driver recognize dangers in their blind spot. In essence, it lets you see things before they get dangerous.

Advertising Agency: DDB Tribal Berlin, Germany
Creative Director: Johannes Hicks
Art Directors: Jack Christensen, Rachel Hutchinson
Copywriters: Rachel Hutchinson, Jack Christensen
Agency Producer: Christine Kastens
Account Manager: Silke Lagodny
Production Company: Bubbles Film Berlin
Director: Greg Bray
DoP: Christian Datum
Executive Producer: Barbara Kranz, Frank Hasselbach
Editor: Christian Falkenberg
Sound: Rich Blaha
Aired: February 2011

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9 comments

Rob71's picture
Rob71
254 pencils

These are great. Simple and well done. This is my fav of the three.

Vingy's picture
Vingy
474 pencils

nice idea, funny and simple. i like it

cracker66's picture
cracker66
163 pencils

What is this? Pretty weak..

TommyO's picture
TommyO
1866 pencils

I loved the whole series.

iambusy's picture
iambusy
2219 pencils

weak

busy.

Glut's picture
Glut
3947 pencils

average series.

desailly's picture
desailly
470 pencils

Nice idea.

sheepo's picture
sheepo
8 pencils

Yeah! What a brilliant idea!

bangbangtang's picture
bangbangtang
12 pencils

wooden horse and ????

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