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Sales event

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Published/Aired: 
July 2010
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Description: 

Volkswagen won more awards than ever before in 2010 so they're celebrating with the Volksfest Sales Event.

Advertising Agency: Palm + Havas, Montréal, Canada
Creative Director: Pascal De Decker
Art Director: Claude Ringuette
Copywriter: Stuart Macmillan
Director: Jean-Michel Ravon

Comments (2)

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This idea was used by Tesco in the UK some years ago

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