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Volkswagen Golf Variant: Point of view

Advertising Agency: DDB Milan, Italy
Creative Director: Vicky Gitto
Art Director: Aureliano Fontana
Copywriters: Vicky Gitto, Valerio Le Moli
Directors: Borgato e Bertè
Production Company: Movie Magic

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21 comments

Vive la france's picture
Vive la france

Weak

La France pleure the old good VW stuffs...

I don't like italian creation in general (F*** Materrazzi)

Guest's picture
Guest

One patriot, one idiot.

Guest's picture
Guest

I don't like this spot, but I don't like french arrogance either (Zidane)

tima_dematae's picture
tima_dematae
38 pencils

Brilliant

smudge23's picture
smudge23
171 pencils

Frog arrogance stems from never really cracking it in the world. Even the Italians had an empire.

Guest's picture
Guest

This is not bad at all. Though i don't like the copy.

Peter66's picture
Peter66
717 pencils

Simple but nice. I like it!!

kgeiger's picture
kgeiger
7027 pencils

What am I supposed to change my point of view about? VW? This nameplate? But hey, there's lots of metal. The client must love it. Next.

Guest's picture
Guest

Ugly, sad and poor.

Nice photografy.

jpaul's picture
jpaul

I think it's a beautiful film saying something really stupid as changing our point of view refered to a VW Golf. Why? I love the Golf, I love their cars in general and, of course, I love VW ads. So I prefer not to change my point of view. I'm not a patriot but, for sure, DDB Milan is not DDB Paris.

Kunz's picture
Kunz

The message is about changing your point of view about the "golf variant" which in the past has always been a shit on four wheels. The only news is the back if you didn't get it.
In any case thank you for your deep comment, it's clear how much you are intelligent and how many baguette you have in your mind.

kgeiger's picture
kgeiger
7027 pencils

Does the Italian strapline make a play upon the newly designed back end of the car?

Guest's picture
Guest

Why people post that campaign on adsoftheworld. You can tell: "is the client, is not my fault". But if you post that you believe it's good. And if you believe that's good you have choose wrong job.

Somebody stop DDB milan posting on adsoftheworld. Too bad for waste my time... (Magic, VW...)

seriously's picture
seriously

In my opinion DDB Milan is the best agency in the world.

Guest's picture
Guest

You're a fucking fool, man. Shame of you for your post. If yuo're an advertiser, change job. If you're not, change your brain. DDB Milan is one of the WORST agency in the world. Remember, quantity is not QUALITY. Sometimes the truth is in the exact contrary.

kaluber's picture
kaluber

Made at 2004. Ford Fiesta Sedan
http://www.youtube.com/watch?v=NpgLOck8eUw

lsadunb's picture
lsadunb
575 pencils

This is bad. But in Italy, probably, is the best spot in the TV.

Guest's picture
Guest

Brazil Rules

blacksmurf's picture
blacksmurf

bad Ad, even not an original idea...sigh...

GnmSly's picture
GnmSly
122 pencils

bad

Guest's picture
Guest

Who is responsible for the music?

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