Volkswagen: Butterfly
High Bandwidth | Low Bandwidth | Mobile
Advertising Agency: TRY Reklamebyrå, Oslo, Norway
Creative Directors: Thorbjørn Ruud
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Illustrator: Thomas Bråten
Photographer: Hoyte Van Hoytema
Music: Angus & Julia Stone with Paper Aeroplane
Director: Joachim Trier
Prod.Company: Moland Film
Post Production: Swiss Stockholm
Aired: January 2009
19 Comments
Its a preety film!
& beauty sells...
I agree. It's beautiful. I'm jealous.
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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan
www.dbsheppard.com
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"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan
www.dbsheppard.com
perfect beauty.
the best ad ive seen these days.
Now that´s really awesome!
Bleh.
:::MARK3R:::
crucial. anonymous. powerful.
I really like the new rollout on the logo. That says they take their brand image a little bit more seriously. The ad itself, and the rollout on the lettermark REALLY shows VW is taking typography more to heart. This direction is keeping them with the current trends, even though not in a new approach, but it certainly wows the viewers even if just for a moment. That alone is enough to make a mark.
-David Anderson
Designer, Student
dma.evokedesign@gmail.com
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very goood...
infected by a virus called creative
http://addot.blogspot.com/
Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com
too cool.
ideas....30 minutes nahi toh free.
obvious, boring
good 1.. simple nice idea
Our life is frittered away by detail... Simplify, simplify
-Henry Thoreau
I couldn't agree more. Nice ad too.
Love it!
Not love it, but like it.
Nice little butterfly twist.
sooo boring. What has the car to do with a butterfly?
BUterfly it's just a gimmick. They could have the same affect, without using a shape, but the wings are a plus that make it more attrative.
Life's a Trip. Enjoy the Ride!
finally, it sticks to our minds and thts the whole point of the ad, RECALL! job very well done, i must say!
Pretty Neat !
Cheers !