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VIC: Butterflies

VIC. Gathering brands.

Advertising Agency: Kitchen Leo Burnett, Oslo, Norway
Art Director: Ole Henrik Stubberud
Copywriter: Heidi Mittun-Kjos
Published: March 2011

5 comments

atilas lob's picture
atilas lob
66 pencils

what will the naturalists say about it?

kleenex's picture
kleenex
34666 pencils

HUH!?!?!?!?!?!

I am just not getting this ad.

Ron Burgundy's picture
Ron Burgundy
1636 pencils

cool execution, payoff leaves me left wanting, but I have no idea how this was used...stock holders meeting, etc...My favorite part is the Winter Coats giving life to spring coats.

dadada's picture
dadada
1720 pencils

i don't see the link between butterflies and clothes, except if it's for a spring collection

Everybody is creative, be yourself.

brendansparrow's picture
brendansparrow
204 pencils

Great execution though the abrupt ending killed it for me, surely there could have been a much more subtle way of supporting the "Gathering Brands" tagline than a quick swoop of the net.

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