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Expedition

Agency: 
Published/Aired: 
July 2010
Description: 

Director of Music Production:Jerry Krenach

Advertising Agency: mcgarrybowen, New York, USA
Executive Creative Director: Mark Koelfgen, Warren Eakins
Group Creative Director: Russell Lambrecht, Tuesday Poliak
Creative Director: Mark Peters
Producer: Liz Graves
Executive Producer: Suzanne Crowe
Production Company: Biscuit Filmworks USA
Director: Noam Murro
Senior Executive Producer: Shawn Lacy
Executive Producer: Colleen O'Donnell
Line Producer: Jay Veal
Producer: Sherry Baumgart
Director of Photography: Toby Irwin
Editorial Company: Bikini Edit
Editor: Avi Oron
Executive Producer: Gina Pagano
Assistant Editor: Gustavo Roman
Visual Effects Company: Method
Senior Creative Director: Dan Glass
Executive Producer: Gabby Gourrier
VFX Supervisor: Janelle Croshaw
VFX Producer: Sascha Flick
Compositing Supervisor: Chris Bankoff
Inferno Lead: Noah Caddis
CG Lead: Scott Metzger
CG Technical Supervisor: Erick Miller
CG Technical Director: Jesse Vanderdoes
Animator: James Parris
Lighting: Todd Herman
Graphics and Title Design: Elastic
Executive Producer: Jennifer Sofio Hall
Producer: James Taylor
Music Producer: Jean Scofield
Mix: Eleven
Music and Sound Design: Q Department

Comments (14)

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Highest Rated

Guest's picture
Guest

Commerical is best to kept it simple, direct and understandable. readers are not as smart as designers. so it's well executed!

Hiperion's picture
Hiperion
Activity Score 3138

so what?
much money for boring spot

pez's picture
pez
Activity Score 1802

I don't want my arm to turn into a robot-arm when I buy this phone...
Beautiful execution, amazing direction, no idea...

Gjeli's picture
Gjeli
Activity Score 105

Well, I like it.

miko1aj's picture
miko1aj
Activity Score 3086

ok. we can camplain, but this is amazingly crafted. I don't know; in my opinion idea doesn't necessarily must be witty twist at the end of the spot. Nice mood.

Temple's picture
Temple
Activity Score 11337

Great cinema, great music, but that last part reminding of a vet's arm in a cow's ass is a letdown.

CommandZ's picture
CommandZ
Activity Score 2498

Long walk for a short drink.

JopyCunior's picture
JopyCunior
Activity Score 220

looks like a teaser. waiting for part 2

Guest's picture
Guest

True.

i think that's the intension.

Guest's picture
Guest

Ah come on - it's about giving a feeling of sci-fi and intrigue to a product that's otherwise a spec sheet compared to the iPhone 4. Great job, had me from the crazy mine tunnels.

bad astronaut's picture
bad astronaut
Activity Score 544

the pay off at the end didn't fit the budget.

bad astronaut's picture
bad astronaut
Activity Score 544

the pay off at the end didn't fit the budget.

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Boring

Corbeen's picture
Corbeen
Activity Score 1093

Bickov , I must say that this time u r completely right :) very short and simple:) "))))

Guest's picture
Guest

Commerical is best to kept it simple, direct and understandable. readers are not as smart as designers. so it's well executed!

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