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Unimed: War

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Your rating: None Average: 4.4 (15 votes)

Advertising Agency: F/Nazca Saatchi & Saatchi, Brazil
Executive Creative Directors: Fabio Fernandes
Creative Director: Fabio Fernandes
Copywriters: Eduardo Lima
Art Director: Airton Carmignani
Production Company: Tribbo Post
Directors: Airton Carmignani
Photographer: Edson Luciano
Sound Producer: Tesis

11 Comments

FlyingDogs's picture 972 pencils

Great, in my opinion.

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http://godwindmello.blogspot.com
http://www.flickr.com/photos/godwind

atilafer's picture 17 pencils

ahhhhhhhhhhhhh que ducaralho!

ricklongo's picture 1246 pencils

The print ads are boring, but this is very eye-catching.

Almakos's picture 455 pencils

agree, without support of this video campaign would be weak

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240x320 animated gifs http://i-portable.blogspot.com

groovyspoon's picture 57 pencils

I don't think this works. It's an interesting 'pixel-play', but I really don't think it would convince anybody to stop smoking!

apseudobeing's picture 535 pencils

possibly - but it does get me thinking with all the death and destruction going around, if smoking kills more, then it really is a massive worldwide epidemic.

caju's picture 112 pencils

agree with Groovyspoon. its nice but in this moment im smoking

Tincho's picture 1099 pencils

Would people realize that there are cigarettes when they look at the tv spot?... The prints are ok in that issue, but its different with the spot.

regrat's picture 290 pencils

it is cool but not as cool as the you wont always die from tobaco. the first one that made me think.

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I would never promote Coca Cola.

8720's picture 4 pencils

done, i´ve seen this resort everywhere. no surprising or eyecatching anymore. and the music just does´t fit. go back to the music library and look for another surfing guitar that supports the animation

Alistair C.'s picture 692 pencils

the stop motion animation is nice, but not very convincing.

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