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Unimed: War
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Advertising Agency: F/Nazca Saatchi & Saatchi, Brazil
Executive Creative Directors: Fabio Fernandes, Eduardo Lima
Creative Director: Fabio Fernandes, Eduardo Lima
Copywriters: Ricardo Jones, Eduardo Lima
Art Director: Airton Carmignani
Production Company: Tribbo Post
Directors: Luiz Adriano, Airton Carmignani, Ricardo Jones
Photographer: Edson Luciano
Sound Producer: Tesis
Comments
Great, in my opinion.
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http://godwindmello.blogspot.com
http://www.flickr.com/photos/godwind
ahhhhhhhhhhhhh que ducaralho!
The print ads are boring, but this is very eye-catching.
agree, without support of this video campaign would be weak
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240x320 animated gifs http://i-portable.blogspot.com
I don't think this works. It's an interesting 'pixel-play', but I really don't think it would convince anybody to stop smoking!
possibly - but it does get me thinking with all the death and destruction going around, if smoking kills more, then it really is a massive worldwide epidemic.
agree with Groovyspoon. its nice but in this moment im smoking
Would people realize that there are cigarettes when they look at the tv spot?... The prints are ok in that issue, but its different with the spot.
it is cool but not as cool as the you wont always die from tobaco. the first one that made me think.
done, i´ve seen this resort everywhere. no surprising or eyecatching anymore. and the music just does´t fit. go back to the music library and look for another surfing guitar that supports the animation
the stop motion animation is nice, but not very convincing.
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