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Unicef: Invisible Children

Advertising Agency: Naked Communications, USA
Chief Executive Officer: Carla Serrano
Managing Partner: Steven Panariello
Strategist: Robyn Fukomoto
Production Company: Brand New School
Director: Jonathan Notaro
Executive Producer: Devin Brook
Post Production: Brand New School
Flame Artists: Mark French, Greg Cutler
Editor: Michael Hoerner
Resolve Colorist: Matthew Schwab
Designers: Matthew Lee
3D: Russ Wootton
Senior Producer: Samantha Proctor
Sound Design: Machine Head
Composer: Stephen Dewey / ASCAP

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6 comments

uncertaintly's picture
uncertaintly
225 pencils

The cause is good. The promise is stupid. The message is ok, at best. Nice images and Ok copy doesn't make this a convincing ad to me.

certaintly's picture
certaintly
4060 pencils

i agree completely

kleenex's picture
kleenex
27230 pencils

I say it is a good job.

Micah1221's picture
Micah1221
202 pencils

It's cool how you don't see the crimes but, the copy acknowledges that these crimes still occur.
The ad could have been much shorter, with less copy, and more effective visuals; Liam Neeson did not need to be shown

ravi.arora's picture
ravi.arora
3 pencils

I believe it would have enhanced the message (in the video) if there has been a line or few dialogues on how to activate the involvement of the reader!!!

..

Best regards,
Ravi Arora

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