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Twinings: Sea

Advertising Agency: AMV BBDO, UK
Executive Creative Director: Paul Brazier
Copywriter: Diane Leaver
Art Director: Simon Rice
Agency Planner: Bridget Angear, Michael Lee
Media Agency: Zenith Optimedia
Media Planner: Lucy Affleck
Production Company: Psyop / Smuggler
Director: Psyop
Psyop Creative Director: Kylie Matulick
Executive Producer: Neysa Horsburgh
Producers: Mark Knockles, Jenn Dewey, Amanda Miller, Hillary Thomas
Associate Producers: Minh Ly, Anu Nagaraj
3D lead: Kyle Cassidy
Animation Lead: Dan Vislocky
Compositing Leads: Danny Koenig, Julie Lenoble
Compositor: Cris Kong
Storyboards: Vinny Dellay, Josh Weisenfeld,
Storyboard colorist: Danelle Davenport
Editorial: Brett Nicolletti
Lead Design: Paul Kim
Additional Design: Andrew Park, Georgia Tribuiani, Kenesha Sneed
Modeling and Texturing: Rie Ito, Ibtisam Ahmed
Rigging: Sean Kealey
Pre-Vis Animation: Blake Guest, Dan Vislocky
Animators: Dan Vislocky, Minor Gaytan, Chris Meek, Jacob Frey, Sashdy Arvelo, Yvain Gnabro, Todd Akita
3D: Katie Yoon, David Chontos, David Barosin, Barry Kreigshauer, Hao Cui, Roman Kaelin, Eric Rosenthal, Andreas Berner
Rotoscoping: Stephen Holbrook
Water and particle effects: Kiel Gnebba, Wayne Hollingworth, Brian Alvarez
Cloth Effects: Victor Garza
2D animation: Song Kim, Dylan Spears, Melvina Wong, Kendra Ryan
Audio Post Production: Grand Central
Audio Post Production: Soundtree
Digital Design Company: Grand Union
Song: Wherever You Will Go / Charlene Soraia
PR Agency: Freud Communications

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14 comments

Temple's picture
Temple
9621 pencils

Sweet. Fresh animation, too.

pez's picture
pez
1718 pencils

Lovely approach for a tea. Like the animation.

Troll's picture
Troll
608 pencils

Nicely done. Good choice of music.

Nuntype's picture
Nuntype
73 pencils

I saw this ad while watching ITV Player yesterday afternoon. I absolutely loved the art direction but something about it doesn't sit quite right with me.

It just seems far too grandiose, which is particularly odd because I absolutely love the vending machine ads for Coca-Cola (which are equally exaggerated and for a similar product). So I think the true problem is that this type of advertising is radically different to what i've seen from Twinings in the past - it seems off-brand.

Yet I kind of hope they keep going with this idea because it's infinitely more memorable than whatever it was they were touting before.

Nike Diesel's picture
Nike Diesel
13339 pencils

+1

Bassem Nadi's picture
Bassem Nadi
23 pencils

good work

- Bassem

miko1aj's picture
miko1aj
3097 pencils

beautiful.

selina's picture
selina
6 pencils

Wow! sweet*

CommandZ's picture
CommandZ
2472 pencils

Lovely.

kleenex's picture
kleenex
26174 pencils

Some of the nicest animation I have seen at this place.

Glut's picture
Glut
3947 pencils

not so close the concept to the execution, nevertheless the animation is great!

Don Hwang's picture
Don Hwang
7 pencils

lovely theme, lovely presentation. just need to be continued for the long-lasting effect..

dimu's picture
dimu
57 pencils

yawn

Hadrons's picture
Hadrons
5743 pencils

Charming ad like the illustrations, the song, and the ritual of drinking tea.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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