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Trendi & Lily: United States of Women

Advertising Agency: McCann, Helsinki, Finland
Creative Directors: Jyrki Poutanen, Timo Silvennoinen
Graphic Designer: Hanna Kinnunen
Assistant Art Director: Kalle Oksa
Head of digital: Heikki Lehto
Senior developer: Karolina Hurmerinta
Senior developer: Teemu Lahti
Animation / Post production: Joni Lyytikäinen
Agency Producers: Yrjö haavisto, Jyrki Poutanen
Account Director: Petteri Lillberg
Photographer: Marko Rantanen
Published: June 2013

9 comments

certaintly's picture
certaintly
4056 pencils

EH?

kleenex's picture
kleenex
33776 pencils

WHAt!?!?!

EZMartinez's picture
EZMartinez
40 pencils

From a blog: "McCann Helsinki gets kinky: McCann Finland breaks TV and print ads for new joint venture of Finland's leading fashion + lifestyle magazine (Trendi) and most popular blog/online community (Lily), both aimed at women. The result: "The United State of Women." You go, girls."

monoliz's picture
monoliz
1326 pencils

the worst ad i've seen so far

Blashyrkh's picture
Blashyrkh
32873 pencils

What's the print version? Strap-on?

rl_8276's picture
rl_8276
6 pencils

WHAt!?!?!WHAt!?!?!

TBWR's picture
TBWR
13 pencils

This blog for half-wits or what? Two womanly brands (with women names, it seems also) join -> the ad shows two women joining in holy matrimony. Simple. And pleasing to the eye (mine at least).

Temple's picture
Temple
10780 pencils

In this era, this is less shocking than a man and woman kissing.

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