Toyota: Killer heat
Advertising Agency: Saatchi & Saatchi LA, USA
Executive CD: Harvey Marco
Creative Director: Erich Funke
Sr. AD: Peter Vattanatham
Sr. Copywriter: Craig Lederman
Director of Integrated Production/Multimedia: Damian Stevens
Sr. Producer: Jennifer Vogtmann
Account Director: Marisstella Marinkovic
Client Name: Kim McCullough
Prod Company: Anonymous Content
Director: Andrew Douglas
EP: Andy Traines
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair
Producer: Aris McGarry
Production Supervisor: Justine Madero
Set Designer: Bruce McCloskey
Editorial: Spotwelders
Editor: Robert Duffy
Assistant Editor: Healy Snow
EP: David Glean
Editorial Producer: Carolina Wallace
Visual FX: Mass Market
Sound Design: Noises Digital
Sound Designer: Kim Christensen
Audio Post: Lime
Mix: Loren Silber
Aired: 2009
22 Comments
"just commenting to gather points i love free drinks"
http://adsoftheworld.com/forum/dungeon/truly_from_the_heart
The man who stops advertising to save money is like the man who stops the clock to save time
I love the production on this campaign. Idea, so so, but these look cool.
--
brandon
www.brandonknowlden.com
Did he say Tranny?
He means transmission
que desperdicio de presupuesto!
from the VO, sounds like a bunch of trannies made it.
Cool! Just like the transformer, especially VO!
The production is great. But I can not say the same for the idea.
so what?
audi did this years ago...
but far better, no fake and the ski ramp was a real challenge...
...what the toyota did i can do with a fiat panda as well...
http://www.youtube.com/watch?v=YDFqE2gii-w
Bet any car could pull that off.
:: Choose your words wisely or I'll stab you with a point of view ::
:: Put your ears against the ground so i can walk over what you heard::
Just like any shoe can say "Just Do It".
I'd like to see it reverse back down. That would be tough.
Yes!
WTF
It's only advertising, nobody died.
very Hollywoodish execution! Really great one.
But i still don't believe that this truck is tough - it definitely looks good with special effects.. good for pimping :)
dclxvi
very effective
get the boys from top gear to do something to it, they'll test it.
I like how Toyota is NOT struggling financially.
THE BEST SPOT IVE EVER SINCE IN MY ADVERTISING LIFE!!!
awesome !! 7/10
radical
:::J:::
works,
i can see the tough.
:::J:::
TRANNY! TRANNY! TRANNY!