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Toyota Auris Hybrid Touring Sports: The Station Wagon

Advertising Agency: Saatchi & Saatchi, Italy
Executive Creative Directors: Jason Romeyko, Agostino Toscana
Creative Directors: Luca Lorenzini, Luca Pannese
Art Director: Luca Pannese
Copywriter: Luca Lorenzini
Head of tv: Raffaella Scarpetti
Producer: Erica Lora Lamia
Director: Steve Ayson
DOP: Glynn Speekaert
Editor: Vilma Conte
Post Production: Xchanges
Music: Sing Sing
Sound: Top Digital

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7 comments

mobyzero's picture
mobyzero
23 pencils

I think it's funny. But it's is sooooo long.

Temple's picture
Temple
9621 pencils

i think it tries too hard to be sophisticated and fails.

ZaboZaboZabo's picture
ZaboZaboZabo
595 pencils

Exactly. That's the point. And, it's not well directed, sorry dudes.

kleenex's picture
kleenex
27230 pencils

tooo long....

sergefreeman's picture
sergefreeman
299 pencils

There should be a proper film with lots of Hollywood stars based on this advert! :)

LeeAnderson's picture
LeeAnderson
154 pencils

Don't understand people sometimes.This ad is great, we know that in the end there will be a link to the car and how he made the discovery, yet there are plenty of twists.
It's entertaining and funny, well done.

Ken Foggygraveland's picture
Ken Foggygraveland
79 pencils

It's too long, and execution can be better and more exciting, but I really do think (as well) that the idea is lovely for a car ad. There's a lot of potential in it. I did enjoy myself watching the entire thing.

Wholey moley,
Ken T.

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