Advertising School: Art Center College of Design, USA
Director/Editor: Ian Kammer
Producer: Francis Pollara
Director of Photography: Justin Gurnari
Sound Design: Dan Bartolucci
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21 Comments
Not that big of an idea, but very nice video, especially for being student work.
who are you this is solid.
I am the copywriter hero! In brightest day and in blackest night, no bad advertising shall escape my sight.
ok
Critics are easy.
I agree with Lahaff : not the most brilliant idea ever seen. A pity because coming from students: is young people do not come with dynamic ideas, what will they produce later ? But well realised: clean and nice
it's something very predictable at how the story would go. I wouldn't say it's the best or creative, but it's not bad either. It's just nice.
video is nice, but idea is a bit stupid- people see such views when they are totally frozen some minutes before death...;)
Why do they say "Keep walking?". Pointless reference to Johnnie Walker in my opinion.
Furthermore, agree with above comments.
http://jackmancer.com/
http://twitter.com/jackmancer/
Where did you see "Keep walking?"
the effekt would be better, if he had no beard, when the storm begins
and when he finally wakes up in spring, his beard is grown.
http://jana-eger.com/illustration.html
he was dreaming, he didn't actually wake up in the spring
Nicely shot. The idea is pretty good.
nice ad, but his face look sad in the dream, like he is saying daaamn where is all the snow gone !!!
good job.
I wish I could sleep as good ad that. Does North Face have products for daddies?
BTW, solid ad. The trekkers out there will identify themselves to this.
Quite nice, but I agree it can be misunderstood easily.
What hath God wrought
Who are You to demand magnificent ideas, and if they're not it would mean that whole work is weak. Oh c'mon. This is absolutely fabulous ad, nevermind who'd done that. Great story, cool cinematography, cool grading, great music. Hats off.
http://www.mixcloud.com/miko1aj/
Thanks, I appreciate the support. We shot this for less then 5k (on anamorphic 35mm to those who might care) with no support from North Face. All the snow and tent stuff was on a sound stage, everything else on location. To those who enjoyed, thanks, I wanted to do something different with a major brand that goes slightly against how they normally advertise, I always consider myself first a narrative storyteller and wanted to build my reel within that genre.
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