The Community Against Preventable Injuries (preventable.ca): Drowning
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Advertising Agency: Wasserman + Partners, Vancouver, Canada
Vice President / Managing Director: Pauline Hadley-Beauregard
Creative Director: Liam Greenlaw
Art Director: Kyle Scotland
Copywriters: Liam Greenlaw
Agency Producer: Karen Brown
Digital Producer: Liv Hung
Media Agency Company: Wasserman + Partners
Media Planner: Andeen Pitt, VP, Wasserman + Partners
Production Company: Charlie Mother Charlie, Vancouver
Director: Liam Greenlaw
Director of Photography: Stewart Whelan
Executive Producer: JC Doucet
Editor and company: Matthew Griffiths at Cycle Media
Audio Post-Production Company: Wayne Kozak Audio Productions
3 Comments
Love the print and the ambient. Smart, provocative writing. Clean, strident art direction. The TV, however, is shit. Badly directed, badly cast, badly written. 'Waiting For Godot' does not make for riveting television viewing. It makes for dull as dishwater television viewing. Shame.
Love the print and the ambient. Smart, evocative writing. Simple, strident art direction. However, I hate the tv spots. Bad directing, bad casting, bad writing. 'Waiting For Godot' does not make for riveting television viewing. It makes for dull as dishwater television viewing.
Where is the impact?
http://dearadvertisin.blogspot.com/