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The California Lottery, Powerball: Snowfall

Advertising Agency: David & Goliath, USA
Chief Creative Officer: David Angelo
Executive Creative Director: Colin Jeffery
Associate Creative Director / Copywriter: Jason Rappaport
Art Director: Todd Rone Parker
Copywriter: Daniel Kelly
Head of Production: Carol Lombard
Executive Producer: Christopher Coleman
Sr. Producer: Nicolette Spencer
Digital Producer: Diego de la Maza
Associate Digital Producer: Erica Tremblay
Managing Partner / Director of Client Services: Brian Dunbar
Account Director: Stacia Parseghian
Account Supervisor: Janet Wang

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8 comments

morse's picture
morse
13942 pencils

Unusual for a Lotto ad. I like it.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
kleenex
22644 pencils

I agree with what you say. Odd, but worked.

kalpesh78's picture
kalpesh78
2582 pencils

Started off like the Sony Wega ads a couple of years back but the climax was a pleasant surprise.

ideas....30 minutes nahi toh free.

CrackerJackWorks's picture
CrackerJackWorks
9352 pencils

nice

emiliete's picture
emiliete
637 pencils

What about the director? You forgot the most important in the credits...

daviddavid's picture
daviddavid
813 pencils

good!

"People don't buy for logical reasons. They buy for emotional reasons."dailycommercials.com

ItMatters's picture
ItMatters
2171 pencils

nice.

santanu pal's picture
santanu pal
8 pencils

awesome climax.

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