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Inside/Outside

Agency: 
Published/Aired: 
September 2011
Description: 
Advertising Agency: Whybin\TBWA\Tequila, Sydney, Australia
Executive Creative Directors: Matty Burton, Dave Bowman
Creative Director: Russ Tucker
Art Director: Hannes Ciatti
Copywriter: Dean Hamilton
Director: Hamish Rothwell
Music: Elliott Wheeler
Producer: Sam Long
DoP: Russell Boyd
Visual Effects: Fin Design
Agency Producers: Joanne Alach, Margot Ger
Editing Company: The Butchery
Editor: Peter Sciberras
Music Studio: Turning Studios
Music: Elliott Wheeler
Production Company: Goodoil Films

Comments (12)

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Highest Rated

Hadrons's picture
Hadrons
Activity Score 6017

Great concept. I like it.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture
kleenex
Activity Score 43377

HUH!?!?!?!?!?

I am just no seeing this idea for that company at all.

sirvan's picture
sirvan
Activity Score 29860

This should've been a PSA. It's nice, but it doesn't work for the client.

+++

"I love some things, and don't love some other things."

AdBuzzer's picture
AdBuzzer
Activity Score 1174

If there's any sensible connection between the creative idea and Stihl's products, it is very well hidden.

dbor's picture
dbor
Activity Score 1455

Excellent movie, but stupid ad.

Johnson.A's picture
Johnson.A
Activity Score 43

whats going on.... incomplete work.

akshaysrikar's picture
akshaysrikar
Activity Score 420

I would say, spot on. For a brand like Stihl, this is a great insight.

Baelin's picture
Baelin
Activity Score 273

I like that it gets you thinking. But is the take home message: 'Stop playing games. Go outside and do yard work'?

Temple's picture
Temple
Activity Score 11337

I dont see where you see the great insight in this.

Troll's picture
Troll
Activity Score 672

Cool idea. Doesn't fit the client in its current form. Could have been better if the scenarios were more relevant to the products.

berczelly's picture
berczelly
Activity Score 28

I totally agree!

berczelly's picture
berczelly
Activity Score 28

It's amazing, BUT for a Stihl Ad? Lol.

Hadrons's picture
Hadrons
Activity Score 6017

Great concept. I like it.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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