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State Farm: Garage

LeBron James does his best rendition of a Kid N’ Play dance, and refers his buddy to his State Farm agent.

Advertising Agency: Translation, USA
Chief Creative Officer/Founder: Steve Stoute
Creative Director: Michael Godshall
Copywriter: Joe Ventura
Account Director: Kenneth Pang
Agency Producer: Marlene Winder
Production Company: Harvest
Director: Baker Smith
Director of Photography: Bill Pope
Editorial Company: Beast
Sound Design/Music: Amber Music
Aired: October 2008

5 comments

Klidesign's picture
Klidesign
209 pencils

Is there a concept in this?!
Other than the obvious cheap one, I mean...

Advertising today:
Poor on ideas, big on budget.

Guest's picture
Guest

what is that?

mikeelrapido's picture
mikeelrapido
1929 pencils

I don't get it.

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Prof's picture
Prof
1453 pencils

this is as american as advertising gets. they confuse concept with "cash&gags". so sad

Quite really.

Sydney based jake's picture
Sydney based jake
115 pencils

Hey Lebron, here is 20 million dollars, now don't say much and dance around at the end.
if you like Lebron (who doesn't) you like state farm. good old american advertising.

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