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SPCA: Sexy cat on the prowl for lovin'

In their first collaboration, Bos and the Montreal SPCA have created a spot for the Web and TV starring Sultan, a womanizing tomcat who’s a compulsive breeder. The campaign aims to educate people on the importance of sterilizing their pets, especially in Montreal where there's an overpopulation of cats.

Advertising Agency: Bos, Canada
Creatives: Isabelle Giguère, Hugo Léger, Amy Maloney
Director: Olivier Ménard
Production: Bos
Account services: Simon Essiambre
Music: David Hodge/Finger Music – Brent Carter

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8 comments

m-adman's picture
m-adman
185 pencils

Haha cool

Temple's picture
Temple
10235 pencils

Disappointing execution for such an interesting brief.

Hadrons's picture
Hadrons
5743 pencils

Agreed

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Nike Diesel's picture
Nike Diesel
13389 pencils

Totally agree.

kleenex's picture
kleenex
29303 pencils

now that is one cute kitty.

Design Central's picture
Design Central
364 pencils

Bad, its being resist. Good, nice audio track and AD.

nepotiums's picture
nepotiums
251 pencils

Nice.

dean viii's picture
dean viii
1676 pencils

Expected.

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