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Advertising Agency: Lupo productions, Paris, France
Creative: Luca Armenia
Released: February 2007
Comments
'soft paris' sounds like a toy for men...
What on earth is Soft Paris?
A vibrator? A sex toy that should be connected to your iPod?
Where is technology heading to?!?! :P
wtf is this, a sexpod?
This is an OhMyBod - it vibrates according to the song being played, faster, slowly,etc... It's a good way of advertising erotic toys, the video is visually linked to Ipods and the music is very effective. Just loved it. Just asking myself how apple will react to this campaign ?
i love it, i mean the product
It's a good combination of technology. Isn't it?
This commercial was shortlisted in the Viral category at the Young Director Award CFP-E SHOTS 2007 (http://yda2007.com/)
Nice to see people talking up their own videos.....
When I saw this video, the words "plagerism" and "intellectual property theft" were the first things that sprung to mind.
This video simply demonstrates just how good the creators/designers at Apple really are.....