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Snickers: Rugby

High Bandwidth | Low Bandwidth | Mobile
Your rating: None Average: 8.4 (54 votes)

Advertising Agency: BBDO Moscow, Russia
Agency Producer: Anna Yakanina
Creative director: Andrey Zaitsev
Art Director: Andrey Ivanov
Copyrighter: Nikolai Megvelidze

Director: Alex & Steffen
DOP: Maher Maleh
Production Company: Spy Films, Toronto, Canada
Executive Producer: Carlo Trulli
Producer: Peter Oad

Postproduction: Unexpected GmbH, Stuttgart, Germany
VFX Supervisor: Alex & Steffen
Character Design: Felix Mertikat, Sebastian Stolle
Character Modelling: Gereon Zwosta, Benni Diez
Texuring Artist: Gereon Zwosta, Sebastian Nozon
3D Lead: Alexander Kiesl
Character Animation: Alexander Kiesl, Sebastian Stolle, Claudius Urban
3D Operator: Jörg Haeberle
Particle Artist: Emil Stefanov
Compositor: Steffen Hacker, Raphael Hamm, Claus Rudolph

Music & Sounddesign: Jörg Orlamünder, JAMusic

21 Comments

pais's picture 49 pencils

petit clou but very good made.

Rami Qaddoumi's picture 214 pencils

wwwwwoooooooooooowww wow

Pauflies's picture 211 pencils

Yes veeeeeeeeeery good made, but i ask... if they were 20 years before... without this technology...

It's easy to surprise with 3d...

OOOOH Maybe it's F=&%·"ing MONDAY....

h

iT-iS-i's picture 1729 pencils

Very nicely made indeed...

Who turned the world upside down?

:: Put your ears against the ground so i can walk over what you heard::

wahwah's picture 120 pencils

grt execution....no idea!

Spider's picture 280 pencils

I need to stay with Wahwah, this is a great execution but without idea.

LeeHarvey's picture 3087 pencils

No need for a 'Big Idea' with such an entertaining film. A real eye-candy, well done!

partho's picture 46 pencils

the Execution is the Idea!..superb..

look who's watching!

ManchuChanchu's picture 701 pencils

stupid

juliangray's picture 1003 pencils

This wont make me buy Snickers. I dont feel like a snack, i feel like smashing someones head in a rugby game.

Typeknerd's picture 9 pencils

This ad doesn't make sense. It's titled rugby has the Hakah and yet they are playing American Football with pads and helmets. Maybe I am reading too much into it. It's kind of cool none the less I guess.

everartz's picture 7590 pencils

hold there guys! the "dont Stop" tag is the new theme for snickers since sometime and this TVc is just an exact rendition to it.. i dont find anything wrong with it.. its perfect, beautiful, very well done.. and i love it...
--
Everartz

| Everartz |

SamSantoyo's picture 24 pencils

fantastic execution, superb 3d (at least it looks great at this specific video size and quality), yup and it makes the "don't stop" pretty obvious and delightful.

kergu's picture 6580 pencils

WOW!!!... that it´s my only reaction... impressive!

thakiddd's picture 70 pencils

amazing

thakiddd's picture 70 pencils

this would benefit greatly from some music

Jon-Paul Mountford's picture 863 pencils

Damn site better than those terrible Mr T in a tank one's we've had in the UK.

www.jpmountford.com

BFB's picture 929 pencils

Amazing Execution. Great great art. Terrible idea.

http://adsoftheworld.com/media/tv/snickers_pedestrian_traffic_lights

Now THAT'S a snickers ad!!

whatson's picture 22 pencils

mindblowing!!!!! wow !!!!hats off!!

Floro's picture 63 pencils

Wow. Great art.

JAG's picture 139 pencils

Packs a punch and holds your attention. Lots of energy but easy to read (well executed).

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