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Agency: 
Published/Aired: 
May 2011
Description: 

Special Music MAS

Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Senior Creative Directors: Peter Kain, Gianfranco Arena
Copywriter: Peter Kain
Art Director: Gianfranco Arena
Executive Producer: Amy Wertheimer
Production Company: O Positive
Director: Jim Jenkins
Director of Photography: Bob Yeoman
Editorial: Ian MacKenzie / Mackenzie Cutler
Effects: Mass Market
Post Production: Mackenzie Cutler
Primary Talents: Joe Pesci, Don Rickles

Comments (11)

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Highest Rated

new designer's picture
new designer
Activity Score 98

That statement is 100% correct!

morse's picture
morse
Activity Score 17397

I love the whole campaign. Each ad is great.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

raven's picture
raven
Activity Score 204

great

Shachar Aylon's picture
Shachar Aylon
Activity Score 7

very nice. great campaign.

sirvan's picture
sirvan
Activity Score 29860

Not to be too contrarian, but after the first one (Betty White) you see these coming from a mile away. They're darn good. But with better writing these would be legendary.

+++

"I love some things, and don't love some other things."

CrackerJackWorks's picture
CrackerJackWorks
Activity Score 18793

Yeep.

rakel's picture
rakel
Activity Score 250

i love it.

Kriativity's picture
Kriativity
Activity Score 414

ha ha!!love it!

miko1aj's picture
miko1aj
Activity Score 3086

fantastic series. Great casting and acting. Logical and interesting development of an idea.

Wordnerd's picture
Wordnerd
Activity Score 6692

i love just this campaign.

kleenex's picture
kleenex
Activity Score 44107

This one worked. The 2011 super bowl ad did not.

new designer's picture
new designer
Activity Score 98

That statement is 100% correct!

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