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Snickers: Dark Brothers

Your rating: None Average: 8.2 (11 votes)

Via: adgoodness

12 Comments

nycCreative's picture 102 pencils

great, another 'we're trying so hard to be a weird spot' spot...when is this trend going to end, EVERYONE is doing it....

tjb1970's picture 474 pencils

agree the whole weird thing is getting played, but this is pretty good. chiat pretty much perfected this style.

Rene Fractal's picture 1430 pencils

It looks like a category thing (be smart, think stupid. Anything goes, there is no such thing like a bad idea) ...Orbit, Wrigleys, Altoids, Juicy Fruit, Orbit White, Skittles... Does sugar rush make you high?

pixelbomb1's picture 2585 pencils

mom's hot - milf

Sincerely,
Arnold Santillan
714-206-2459

laserbeak's picture 103 pencils

Weird is wonderful. "nycCreative", would you rather Snickers describe to you what chocolate tastes like? Or what a tasty combination peanuts and chocolate makes? Perhaps those are the types of spots you create (if you're actually creating any spots at all), but we have enough boring, bland, normal (non-wierd) ads out there as it is. Bring on the wierd.

nycCreative's picture 102 pencils

laserbeak...weird was wonderful like 4 years ago, i had no issue with it then...but like many other styles of advertising it got played out, sorry..it happens...and i have produced spots that could have been put in the catagory of 'weird'..but fortunately, i didnt go that route, like i know many agencies don't need to do anymore as well...

jacksonrabbit's picture 292 pencils

Did Satchi do these?

halfstring's picture 290 pencils

Doesn't feel funny at all. Are those two supposed to be the cavemen from those Geico ads?

pixelbomb1's picture 2585 pencils

yeah, they are younger brothers or when when they are young. i don't think some of these guys knows what geico is.
http://www.youtube.com/watch?v=qqCcSc-se24

Sincerely,
Arnold Santillan
714-206-2459

tjb1970's picture 474 pencils

huh? what does this spot have to do with the geico ads?

marco's picture 122 pencils

I think tjb1970 the geico ref is the faces look some what Geico-ish maybe?

Credits:
TBWA\Chiat\Day NYC
ECD: Gerry Graf
CD's: Ian Reichenthal & Scott Vitrone
Creatives: Dan Giachetti & John Clement

sparky's picture 458 pencils

i like this! dark humour for a dark chocolate.

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