Smarties: Blue cat
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Advertising Agency: JWT Toronto, Canada
Creative Director: Martin Shewchuk
Copywriter: Gord Yungblut
Art Director: Jason Souce
Agency produceor: Gavin Nevsky
Director: Alex Ogus
Industry Films
Offline editorial: Geoff Ashenhurst
Stealing time editing online & effects: Alter Ego and 4stroke
Audio: Vapor Music


29 Comments
This is absolutely retarded.
"no touch" works.
dude. that was weird.
Es una copia del absurdo de skittles... igual ta bacán el gato
Its a copy of the absurd of skittles... but the cat still it's cool
Spazzo cat and no story.
http://jackmancer.com/
http://twitter.com/jackmancer/
no concept funny!
Who cares if blue is back or gone?
Life's a Trip. Enjoy the Ride!
Senseless, creepy, WTF-ish....Pure genius!
Puzzles more than it pleases.
Bizarre. I do like the "no touch" part though. I think when companies create things like this they're probing to see if they can make it go "viral."
Awesome... made me smile... well done.
What would you rather see on TV? this awesome weird entertaining stuff, or cheesy predictable boom-tish advertising?
love the cat, British short hair, is it?
My grandmother would make an announcement better than this and she suffers from dementia.
We are tired of the "anything goes."
"no good"
Love it. Absurd is the way to go ;)
LOL nice.
blue smarties: ingredients: LSD.
Could have been waaaaaaayyyy funnier.
another "taste the rainbow" me too.
ahahahahahaha i lol'd !!!
no touch
9/10
http://www.bruitdetrottoir.com/
Skittles wanna be.
i dunno y i like this but i do. this is definitely a stoner concept.
nice
kids. pets. sex.
silly ad
Avatar echos?
php video script
Dear Smarties ad agency, you are not the Skittles ad agencey. They are creative, and unusual and FUNNY! This is a horrible rip off of that feel.
Catchy and funny with a bit of a drug undertone. I like it!
The product is called Smarties. That's why a cat gets the boy to eat the candies; the cat is a SMART animal. And it is blue because that's the way the product is known: Blue Smarites. For me is a very intelligent spot. It is not an absurd at all. It's a subtle piece. "The Blue Smarties are back" may refer to the fact that the product is on sale again. Love it.
The product is called Smarties. That's why a cat gets the boy to eat the candies; the cat is a SMART animal. And it is blue because that's the way the product is known: Blue Smarites. For me is a very intelligent spot. It is not an absurd at all. It's a subtle piece. "The Blue Smarties are back" may refer to the fact that the product is on sale again. Love it.