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Smart: Screensaver Range Hiking

Advertising Agency: Ponto de Criacao, Brazil
Executive Creative Director: Ana Paula Marques
Creative Directors: Caroline Freire, Cristiano Canguçu
Copywriter: Caroline Freire
Art Directors: Cristiano Canguçu, Nando Zenari, Cassio Tisseo
Production Company: MOVI&ART
Producer: Carolina Dantas
Director: Marcelo Trotta
D.O.P: Marcelo Trotta
Lighting: Weber Cunha
Cameraman: Andre Veloso
Sound Design: Cabaret

6 comments

morse's picture
morse
16530 pencils

That's really nice and simple.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
kleenex
33776 pencils

The screensavers?!?!?!?! Why!?!?!?!?!?

ivan's picture
ivan

They represent the off-time for the engine I think.

Ivan Raszl, admin of AotW

Temple's picture
Temple
10780 pencils

I don't know if they actually run these ideas on brazilian tv, but this is excellent, vintage Brazil.

Mark N.'s picture
Mark N.
28 pencils

It's an interesting idea. Nevertheless, not everybody will recognize this animation to be a screensaver.

Mytwocents's picture
Mytwocents
198 pencils

Like the idea but also agree that a more popular screen-saver would have helped get the pause moment. I personally didn't recognize this screen-saver.

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