Sky HD: Pixel

A series of TV contents in low definition leave the scene forever. People wave at them for the last time, and they are actually overjoyed they can get rid of those programs, grainy and pixelated thanks to SKY, now in HD.

Advertising Agency: 1861United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Director: Federico Ghiso, Giorgio Cignoni
Art Director: Aureliano Fontana
Copywriter: Luca Beato
Production Co.: Akita Film
Executive Producer: Paolo Zaninello
Producer: Sonia Sassella
Director: Sebastian Valino
DOP: Paolo Caimi
Post Production: Xchanges
Aired: July 2009

Related videos by Shutterstock


alexander_bickov's picture
3279 pencils

Great execution

alansmithie's picture
14 pencils

really nice LEGO commercial.

maxcomuni's picture
62 pencils

great execution!!!

talkingisfree's picture
2576 pencils


silvi's picture
4172 pencils

Excellent coming from Italy

Marlus Lau's picture
Marlus Lau
1806 pencils

I think the copy at the end killed it. It could have made the ending great, but was a turn off.

The idea and execution is cool.

mycidea's picture
90 pencils

i think it's to the point, all the stories in the video is about saying goodbye to LD things. a direct, nice work,

Mantufayo's picture
580 pencils

Love it!

Viranica's picture
230 pencils

ahhhaaaa... lovely

cef's picture
547 pencils

great idea and great execution

mgriff21's picture
592 pencils

Great idea. However, I think i saw this in a print campaign. It was done with all naked woman - months ago. Still, nice execution.

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

Post new comment

Thank you for commenting. Please do not spam, be elaborate, respectful and helpful.
Log in or register to post comments