Singha Beer: Tokyo

Editorial: crunchie frog inc.

Additional Foundation Content Creative Credits: Curt Cooper, Jason Voke, Jenn Moody

Advertising Agency: Gertrude, Chicago, USA
Chief Creative Officer: Otis D. Gibson
Creative Director: Otis D. Gibson
Copywriter: Peter Toutant
Designer: Inkyung Chung
Director: Edward Seaton
Editor: Allan Roysdon
Post Production: Foundation Content
Producer: Lusia Boryczko
Production Coordination: Lillian Mauser-Carter
Color Grading: The Filmworkers Club
Colorist: Fred Keller
Sound Design: Black Sheep Music
Producer: Josh Shapera
Lyrics / Vocals: Damien Wallace aka “Vitamin D”

November 2011


razorsharp creative's picture
razorsharp creative
186 pencils

Nice visuals, and a cool way to mix art and commerce...but I don't see or feel a connection to the product.

-Richard Todd Aguayo (razorsharp creative)

Temple's picture
11323 pencils

If this is beer advertising outside the box, you 'd better get inside the box, and fast.

stickynotes's picture
1094 pencils

This doesn't come across as an ad, it's more a documentation. Not really astonished by the artwork itself..
The artist feels very lonley, the party guest are not in the same location as he is. It feels like no one is going to see his work!

They even created their own song! Spelling(!) the name of the product.

kleenex's picture
41086 pencils

I liked it.

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