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Sherwin-Williams: Bees

"Bees," the second television spot from Sherwin-Williams Color Chips campaign take viewers into harmonious landscapes and cityscapes bursting with color and created from Sherwin-Williams color chips. Directed and produced by Buck NY, the spot is full of unexpected animation moments, featuring a range of wonderfully designed 3-D characters and environments that showcase Sherwin-Williams’ extensive color palette.

Advertising Agency: McKinney/Durham, NC, USA
Chief Creative Officer: Jonathan Cude
Group Creative Director: Ellen Steinberg
Art Director: John Hagerty
Copywriter: Jenny Nicholson
Agency Producer: Josh Eggleston
Production Company: BUCK
Music Company: Beacon Street Studios
Composer: Andrew Feltenstein
Published: May, 2010

19 comments

lalith.rajeev's picture
lalith.rajeev
116 pencils

great one....

Hibon's picture
Hibon
3734 pencils

nice production.

Simple ideas are the best !

capywriter's picture
capywriter
5509 pencils

follow-up for this commercial, came out 2 weeks ago: http://www.youtube.com/watch?v=pJOH2KOVe_I

AssassinX's picture
AssassinX
1329 pencils

This one is great.

brookjohnston's picture
brookjohnston
296 pencils

Unreal art direction

deadlinecanwait's picture
deadlinecanwait
109 pencils

great

ija4ok's picture
ija4ok
117 pencils

Cool!

funky_frogii's picture
funky_frogii
2536 pencils

amazing man - hats off

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

jinpa's picture
jinpa
21 pencils

beautiful~~^^

hufflepoff's picture
hufflepoff
430 pencils

wow! that paint shop had a super budget!

Temple's picture
Temple
11012 pencils

"the spot is full of unexpected animation moments, featuring a range of wonderfully designed 3-D characters and environments".

Come on, really.

dollypoppin's picture
dollypoppin
1423 pencils

Really nice. *clap,clap*

---------
"Nihil sub sole novum"

Guest's picture
Guest

awesome!!!!!!!! simply great!!

Prime83's picture
Prime83
497 pencils

wow!

Guest's picture
Guest

Clapping......for you...! Great work.

Miss Copywriter 22's picture
Miss Copywriter 22
175 pencils

surreal and awesome !!!!!!!!!

Guest's picture
Guest

Total ripoff of Adobe Cards.

Guest's picture
Guest

I always look forward to seeing this spot. Kinda reminds me of the Toyota Prius but in its own unique way. Very nice!

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