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Securite Routiere: The survivor

Advertising Agency: Lowe Strateus, France
Art Director: Frederic Rougier
Copywriter: Aurelie Guilbeau
Creative Director: Vincent Behaeghel
Director: Xavier Mairesse
Agency producer: Barbara Vaira
Production company: Wanda Productions
Executive producer: Claude Fayolle
Sound: The / Capitaine Plouf

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31 comments

gmint7's picture
gmint7
2685 pencils

clever

finally some good stuff from france
: )

:::J:::

Axl's picture
Axl
264 pencils

I really like this ad, but the question is: did it work?

raghavendra's picture
raghavendra
232 pencils

whoa!

Zeus's picture
Zeus
912 pencils

congratz, very nice message!!! excellent work...

Truzan's picture
Truzan
10 pencils

Very well done... Hope it works well

ranggamus's picture
ranggamus
53 pencils

good stuff!

snakeyoung's picture
snakeyoung
2 pencils

that`s simple and significant

Hibon's picture
Hibon
3731 pencils

Great TV ad... you feel concerned.

Simple ideas are the best !

anuscani's picture
anuscani
5 pencils

Bravo!

Mandark's picture
Mandark
407 pencils

great stuff. well done.

"U think it's perfect?! Press delete and start again!"

silvi's picture
silvi
4172 pencils

iMPRESIVE!

myke's picture
myke
24 pencils

Brilliant.

FeliUmc's picture
FeliUmc
44 pencils

linkin to my fav ads folder :P

xcreativity's picture
xcreativity
2374 pencils

10* really good, good image, good copy and strong message. bravo

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook

julienbcn's picture
julienbcn
85 pencils

proud to be french when i see this

lucdesaulniers's picture
lucdesaulniers
1147 pencils

A-M-A-Z-I-N-G concept. 10*

Wordnerd's picture
Wordnerd
6662 pencils

Bam!

cruzialx's picture
cruzialx
194 pencils

Boom! successful

soya2's picture
soya2
134 pencils

like it!

bricard's picture
bricard
189 pencils

This is great! I was wondering why they were being pretty grotesque, but it makes for a strong point when it gets to the message. I hope they roll out a couple more of these; this message is important and needs to be beaten over people's heads.

Tommy G.'s picture
Tommy G.
897 pencils

Lovely ad.

kagzmainah's picture
kagzmainah
631 pencils

i give it a nod

meraj's picture
meraj
216 pencils

bang bang .....brilliant copy ...strongest message !!! brilliant job

Waheed's picture
Waheed
47 pencils

WOW Awesome Ad

mosho's picture
mosho
298 pencils

OMG i like the idea
perfect

LeroyChristian's picture
LeroyChristian
392 pencils

I LOVE THIS

hatxi83's picture
hatxi83
25 pencils

So cool!

Rare View's picture
Rare View
30 pencils

great message and execution

Guest's picture
Guest

awesome work!

zuhyune's picture
zuhyune
64 pencils

great idea~ i hope so
that message is very impressive

today is the last day

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