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SanLu Milk: Desert

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Advertising Agency: Firstell Communications, China
Account Staff: Kevin Xi, Richard Hu, Mary Zhang
CCO : Murphy Chou
Creative Directors: Murphy Chou, Jeremiah Huang
Copywriters: Murphy Chou, Peng Lei
Art Directors: Murphy Chou, Dawei Gao, Gu Xiao Bai
Agency Producer: Grace Cao
Production House: Inshow Film
Production Producer: Vincent Chen
Director: Murphy Chou, Prakasit P.
Editor: The Oriental Post
Sound Design: The Oriental Post
Photographer: Tanon Wattanapaibool
Aired: September 2008

Comments

apseudobeing's picture 495 pencils
apseudobeing | Mon, 2008-09-15 17:55

What about

"For the past 15 years we've only had one melamine contamination outbreak.

You gotta like those odds."

whitespace's picture 2061 pencils
whitespace | Mon, 2008-09-15 21:32

EAT SAND, BABY!

simon.gross's picture 482 pencils
simon.gross | Mon, 2008-09-15 22:26

So you sold a lot of powder. What's that got to do with me?

CGilb09's picture 487 pencils
CGilb09 | Tue, 2008-09-16 14:51

Lots of people are followers... It's a strategy that's used all the time, and works.

Junior Copywriter blood thirsty for work. Will remove fangs for interview.

www.ChristopherDGilbert.com

空谷足音's picture 26 pencils
空谷足音 | Mon, 2008-09-15 22:56

Funniest idea but worst milk!

Adaddicted's picture 763 pencils
Adaddicted | Tue, 2008-09-16 01:24

"Made in China - the original duplicate"

withalltherespects

sneakyhands's picture 1843 pencils
sneakyhands | Tue, 2008-09-16 01:38

who cares?

sales volume is for investors, what does this desert taste like?

PS: if that's true, at least thank your customers.

Andy-B's picture 280 pencils
Andy-B | Tue, 2008-09-16 04:55

You are talking bull shit!

petek's picture 1878 pencils
petek | Tue, 2008-09-16 07:40

no bullshit at all

sneakyhands's picture 1843 pencils
sneakyhands | Tue, 2008-09-16 08:02

engaging you takes me down a notch, but i'll bite. what in the ad makes you want to BUY the MILK they're selling?

sadwitch's picture 24 pencils
sadwitch | Tue, 2008-09-16 02:26

wow,nice!melamine desert!!
so funny to see this vedio while the production is in quality trouble now
ashamed

U m8 say Im a dreamer,but Im not the only 1

keddy's picture 136 pencils
keddy | Tue, 2008-09-16 02:25

Looks like a Jerry Brukheimer (chuckles)

"Catch Jerry Brukheimer's next...SAHARA IN CHINA"

Nicely done

http://doodlewack.blogspot.com/

justpassingby's picture 1369 pencils
justpassingby | Tue, 2008-09-16 04:31

whats that got to do with the price of milk in China?
it i nicely done though

Andy-B's picture 280 pencils
Andy-B | Tue, 2008-09-16 04:52

Its not about price! its about the volume they've got

Pooja Nair's picture 12 pencils
Pooja Nair | Tue, 2008-09-16 04:49

Much better way to explain volumes than to name a large number! This ad works.

Andy-B's picture 280 pencils
Andy-B | Tue, 2008-09-16 04:50

Ha! I like it!
I was like... what the hell is happening here?
But, I got it & freaking funny! hahah

Wordnerd's picture 5288 pencils
Wordnerd | Tue, 2008-09-16 04:55

yummy :P

puppiepoppy's picture 1582 pencils
puppiepoppy | Tue, 2008-09-16 10:18

This is considered a 'GREAT' tv commercial after you've read the attached URL link. Nothing compare to this.

http://www.chinadaily.com.cn/china/2008-09/12/content_7020499.htm

"Bowww Wowww"

theanc's picture 2458 pencils
theanc | Tue, 2008-09-16 14:52

Is it just me or the text is written wrong?

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

wasuntitled's picture 22 pencils
wasuntitled | Tue, 2008-09-16 22:41

Concept is bit controversial. But Art Direction is Brilliant

WASANTHA

theartiz's picture 82 pencils
theartiz | Wed, 2008-09-17 17:09

Got Silt?

xenia's picture 10 pencils
xenia | Mon, 2008-09-22 00:21

concept's bad... nothing more to say about it!

Guest's picture
Guest | Mon, 2009-05-25 21:58

难道三鹿还跑去祸害国外的消费人群 ?

Guest's picture
Guest | Mon, 2009-05-25 22:00

no one will belive it now

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