Samsung Navibot: Whatever you do, you clean your floor

Advertising Agency: Leo Burnett, Milan, Italy

Executive Creative Director: Enrico Dorizza

Creative Directors: Luca Zamboni , Joseph Menda

Art Directors: Matteo Fabi , Domenico Roselli ,

Copywriter: Gianluca Sales

Director: Owen Harris

Production Company: H film

Sound production: 30"

5 comments

106 pencils

tzuikWednesday, October 27, 2010 - 07:33

OMG, I want this now! It's a pity that for such a promising product they came up with such a lousy ad.

2127 pencils

talkingisfreeWednesday, October 27, 2010 - 07:59

Agree: the product has an awesome benefit that was translated in a so so idea...

503 pencils

Prime83Wednesday, October 27, 2010 - 09:27

Stupid ad.

GuestWednesday, October 27, 2010 - 11:15

The worst ad for an excelent product! I want one fo those right now!

9453 pencils

TempleThursday, October 28, 2010 - 07:36

The ad is not half that bad as the comments say. But they did lose it with the director's treatment, which is very poor and uninspiring.

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