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Royal Dutch Army: Banana
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Advertising Agency: Publicis Amsterdam, The Netherlands
Creative Directors: Jeroen van Zwam, Marcel Hartog
Art Director: Jeroen van Zwam
Copywriter: Marcel Hartog
Accounts: Jeroen v/d Brink, Michiel Dammen
Director: Brecht van Hoenacker / Czar.com
Editor: Dieter
Sound design: Marcel Bultman / FC Walvisch
Aired: October 2007
Comments
good strategy, bad execution.
very very bad actor !!!!!!
Oh my god!!
strategy seems to be like the uk marines stuff - "99.99% need not apply) - a campaign i really liked. execution not so much.
Which in and of itself was a copy of the US Marine Corps recruitment posters from late 1971 till 1984. I believe the head lines were
"We don't promise you a rose garden."
"If everyone could get in, it wouldn't be the Marines."
"Looking for a few good men."
"If you wanted to be one of the boys, just be one of the boys."
Lol, look how the dad is easting his cheese... the dutchies and their cheese...
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