Renault: Slow

Advertising Agency: Lowe, Mexico
Creative Directors: Agustín Esteban
Art Director: Agustín Esteban
Copywriter: Flavio Pantigoso
Director: Fred Clapp
Photographer: Serguei Tanaka
Production Company: Cineconcepto
Published: 2006


headchala's picture
36 pencils

amazing grace! the one guy who's face transforms into a fish is my favorit.

klaussnow's picture
1675 pencils

such a great commercial, total letdown in the end, I thought it was for a camera half-way through due to a flash. What a bummer....

... its already been done...

oliver79's picture
146 pencils

bravisimo, muy bueno

Jarne von Wolfsburg's picture
Jarne von Wolfsburg
264 pencils

* * * * *

applauso fortissimo

THNM87's picture

Ive all ready seen this....doesent move me at all.
than mexican agency keep stealing from ppl lololol

two thumbs up's picture
two thumbs up

what do you mean "stealing"?
and who gives a shit if it doesn't move you?
I don't like your bad breath, neither, and who cares.

proverbialthought's picture
278 pencils

The tagline was wonderful. Not that it was original, but put into the context of the commercial I really liked it.

But as a critique, I think:

1. They should have limited it to moments that are beautiful/cool in full speed. The kiss, the beatbox, stuff like that. The girl eating shrimp and a few of the other scenes would have been boring/ugly in full speed as well.

2. The girl eating the shrimp was OBVIOUSLY over chewing, which kinda was a bummer on the rest of the commercial.

coronam's picture
162 pencils

"slow is ugly"- makes sense for the commercial but i don't like the sound of it. slow is ugly. slow is ugly. nope, don't like it.

coronam's mother's picture
coronam's mother

Poor coronam... just get some ear plugs or close your eyes if it makes you happier.

Andal's picture
863 pencils

Smart and Funny Signature.

It's so easy to critic.

azael's picture
73 pencils

Muy Bueno!!! *****

WC's picture

such a fresh angle to sell fast :)

Username's picture
153 pencils

no lo se, se me hace tan sexy la que se come el camaron... jajaja

Brainsugar's picture
1587 pencils

Not so fresh, I would say.
( at the botom of the page)


Brownsugar's picture

Much fresher than the French campaign, I would say.
Not similar at all.

Onlu true's picture
Onlu true

Pretensiuosly arty. Superficial.

rudy tulang's picture
rudy tulang
40 pencils

two thumbs up...!

hi world

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