00:00
NewerOlder

Renault Clio: Traffic Light

Advertising Agency: Publicis Frankfurt/Publicis Conseil, Germany
Chief Creative Directors: Volker Schrader, Olivier Altmann
Creative Director Art: Nico Juenger
Creative Director Copy: Peter Kaim
Director: David Gray
DOP: Sebastian Pfaffenbichler
Producer: Federico Russo
Published: June 2010

23 comments

mosho's picture
mosho
298 pencils

loooool very funny :D

picky2's picture
picky2
280 pencils
Guest's picture
Guest

What does that one has anything to do?!! I think is funny and the tag line is great "life's too short to be boring" 100% agreed! Maybe a little more attitude is missing on the characters at the end but concept is ok

cef's picture
cef
547 pencils

Yes you are right bontjas. Same idea, different products and direction.
And there might be another ad which is smilar to this one. but i dont remember yet. it might be a condom ad.
remember?

pez's picture
pez
1797 pencils

Like it!

bknowlden's picture
bknowlden
3647 pencils

Could have ended much better

Guest's picture
Guest

The concept idea, singing load inside the car on a red light, is from a movie... I don't recall the name.

Guest's picture
Guest

the story "Funny Moment" an then "Dad from new Girlfriend" have seen bedder ads

monsieurange's picture
monsieurange
520 pencils

Funny

Guest's picture
Guest

very nice :-)

Guest's picture
Guest

this is so random.

Guest's picture
Guest

HAHAHA - but the end could have been better. The joke didn't connect with the what was being said. Anyways, What the hell, I like it.

Cube's picture
Cube
458 pencils

funny beginning but awful end.

jbuckingham's picture
jbuckingham
775 pencils

Same

Guest's picture
Guest

i love the guy in the car.

Corbeen's picture
Corbeen
1092 pencils

so many wholes in directing and in the story as well. I mean singing in ur car i can understand, but making faces to other people on traffic light makes him look like his on drugs. It would have been enough if he is just ashamed when realizes that he has been caught in his intimate fooling around. second is the gathering infront of the door, I mean they look like a bonzo family all of them going in front of the house waiting the boyfriend of their daughter, it would have been enough to have a living room with the window to justify the fathers replica about the boys car.
third: the dialogues are like form the 80s.
all in all it flows in the cliche of standards.

bad job boys.

utzkischuebbs's picture
utzkischuebbs
21 pencils

it´s the first time that i like this song

Guest's picture
Guest

Like this add, this one also plays on Belgium tv

Guest's picture
Guest

It's just funny, I've seen many commercials with the same mechanics.

paumarques's picture
paumarques
1314 pencils

Fa temps que els anuncis de cotxes no son divertits. m'agrada.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Jaap Grolleman's picture
Jaap Grolleman
7000 pencils

Should have ended before he said "At least you have a nice daughter". Too much.

Guest's picture
Guest

Isn´t it a Mercedes ad that is similar?

velle's picture
velle
1550 pencils

i love this commercial. it's PERFECTION.
im OK with the ending too - it allows for the awkwardness play out, and lets dad roll his eyes, which is a must-do in an ad like this otherwise it'd have felt incomplete
ps: he reminds me of a lot of guys :D, and he reminds me of a lot of dads :D

Log in or register to post comments