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Pretty, Maria Sharapova

Published/Aired: 
April 2007

Tags

Description: 
Advertising Agency: Wieden & Kennedy, Portland, USA
Agency Producer: Robyn Boardman
Creative Director: Steve Luker
Copywriter: Alberto Ponte
Copywriter: Sheena Brady
Art Director: Mira Kaddoura
Production Co: Smuggler
Director: Ivan Zacharias
Exec. Producers: Nick Landon & Patrick Milling Smith & Brian Carmody
DP: Bob Raggozine
Editor: Filip Malasek @ Robata
Post / EFX: The Mill

Comments (21)

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Highest Rated

Schizzy's picture
Schizzy
Activity Score 203

Has nobody wondered why she's still wearing her earrings on the court?

Rusio's picture
Rusio
Activity Score 326

Nice idea. Play with stereotypes in sports.
Thumbs Up

LSR's picture
LSR
Activity Score 17

Aaaaw.. great!

Rusio's picture
Rusio
Activity Score 326

Ivan, this is just one ad or there`s a campaign?

ivan's picture
ivan

I only got this one. I don't know if this is a campaign... Will try to find out.

wgeddes's picture
wgeddes
Activity Score 298

i think its just one. this ran all the time in the states, and i didn't see any others.

http://www.freerangerobot.com

• ω •'s picture
• ω •
Activity Score 243

wow...respect!

Chocolat's picture
Chocolat
Activity Score 288

lovely :)

kalpesh78's picture
kalpesh78
Activity Score 2578

Awesome...

ideas....30 minutes nahi toh free.

klek's picture
klek
Activity Score 58

Hahaaha nice one :)

Yamu's picture
Yamu
Activity Score 8

excellent

Tapper's picture
Tapper
Activity Score 490

Shit-hot.

Strip. Strip. Strip.

wgeddes's picture
wgeddes
Activity Score 298

ive always liked this one.

lsadunb's picture
lsadunb
Activity Score 571

Probably a Lion for 2 reasons:

1) It's a good idea.
2) It's Nike's.

Rusio's picture
Rusio
Activity Score 326

Definetly a Lion because:
Once again Nike comes out with a great idea.

Rog's picture
Rog
Activity Score 6082

Cute.
You enjoy the journey.
But, you know where you're going.
(And Serena is kicking her grunting ass!)

>>>> That's not an ad. THIS is an ad.

slim's picture
slim
Activity Score 1047

Forget that it's Nikes. (Should they be marked down because they have a reputation for doing great work?) The idea is fresh. The execution is flawless. And it speaks the truth.

Thiago Aranha's picture
Thiago Aranha
Activity Score 121

Fu***ing awesome!!! Love it!! Nice twist..

boxitron's picture
boxitron
Activity Score 8

I wander: How many of the ppl that posted comments on this particular ad have at least took part in a production this huuuuge?

kandi's picture
kandi
Activity Score 204

she's sooooo pretty...

suradej's picture
suradej
Activity Score 8

very nice casting especially the camera guy. he look very a camera guy..... pretty

Schizzy's picture
Schizzy
Activity Score 203

Has nobody wondered why she's still wearing her earrings on the court?

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