The world is a curve

April 2013
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What if the whole world would be an endless curve – an ultimate playing ground for sports car enthusiasts? Our newly created Web Film showcases the new Porsche Cayman doing what it does best in a visually and technologically unique way highlighting the car's superb driving performance.

Music: Artist/Title: Ken/ Get a life

Advertising Agency: Katapult Kommunikation, Frankfurt, Germany
Chief Creative Officer: Jörg Sachtleben, Christoph Tratberger
Creative Director: Faris Aadam
Copywriters: Konrad Ahlmeyer, Christoph Tratberger
Art Director: Sebastian Lachermeier
Account Supervisors: Marius Darschin, Carsten Menge
Producer: Pascal Tonecker
Cinematographer: Pascal Tonecker
Editor: Alex Duesterberg
Director: Pascal Tonecker
Special Effects: Tobias Gruenberger
Post Production: Pixomondo Studios
Sound Studio: Loft Tonstudios
Sound Engineer: Andreas Ried

Comments (3)

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Highest Rated

guajiro's picture
127 Activity Scores

with this shooting technique, car should be distorted in a same way the surrounding is. but car is completely plain/packshot-like, and this make video look fake. it's a pity. it could be nice.