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Philips: What can light do?

Advertising Agency: DDB, Amsterdam, Netherlands
Agency Producer: Marco van Prooijen
Creative Director: Chris Baylis
Creatives: Geert Jan Bijlstra, Sharon Cleary
Production Company: Independent Films
Director: Philippe Andre
Producer: Ohna Falby

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11 comments

sergeo_syd's picture
sergeo_syd
603 pencils

Actually very cool. Maybe a little too... "big company sweet" at the start... and the end. But not bad.

http://edictive.com - Film Production Management

Merlinsil's picture
Merlinsil
15 pencils

El recurso no es idea. Eso si, bien filmado.

DaBoss's picture
DaBoss
20 pencils

comparto tu comento...

DaBoss's picture
DaBoss
20 pencils

I think that the idea is not very original, filmed in Buenos Aires?
Dyson has done something similar, perhaps the first of Phillip?
http://www.youtube.com/watch?v=xJj9UTktzwk&feature=related

atb2005's picture
atb2005
13567 pencils

Are you crazy?? Totally different.

Temple's picture
Temple
10300 pencils

Feels like a rejected IKEA lighting spot.

atb2005's picture
atb2005
13567 pencils

I like the spot. It's just too damn long. There is a reason most spots in Japan are very very short (usually 15 sec).

morse's picture
morse
16053 pencils

It's pretty, but there is no strong message.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

pez's picture
pez
1795 pencils

That's Buenos Aires!

kleenex's picture
kleenex
30110 pencils

The ad works for me.

Manoma's picture
Manoma
1093 pencils

Nice... not for the global warming, but nice ;-)

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