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Philips: The art of being Rafael

Advertising Agency: Phantasia, Lima, Peru

Published: 
August 2012

8 comments

Yarp's picture
Yarp
385 pencils

Very nice!

Itsmrme's picture
Itsmrme
126 pencils

Cool image at end but why? It was like two different commercials fighting to make the air.

sacrilegend's picture
sacrilegend
3275 pencils

Exactly my thoughts. With a little pruning of its own, this ad would've been spectacular. As it stands, it's still great -- just a little muddied.

andylefty's picture
andylefty
4535 pencils

Cool ending. It's long but such a nice mood, I didn't feel like it needed to end.

8 for ambience. Feels unique for the product.

mertos's picture
mertos
904 pencils

nice

kleenex's picture
kleenex
40636 pencils

I really liked it.

Meredith Singh's picture
Meredith Singh
397 pencils

I agree that it feels like two ads. And it is very long. And "every day" should be two words. The moment with the girl in the background picture is quite cute.

cwriter79's picture
cwriter79
947 pencils

Very cool.

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