Philips RobotSkin moisturizing shaving system:
Philips RobotSkin latest moisturizing shaving system in UK. This new electric razor from Philips teams up with Nivea for Men to create the latest shaving syste. The campaign is a mix of Internet sites, sci-fi robot animation, interactivity, and an interesting storyline.
Advertising Agency: DDB, London, UK
Art Director: Mark Thompson
Copywriter: Dave Newbold
Planner: Matt Dyke
Production Company: Short Films, London
Director: Bruno Aveillan
Producer: Ben Mann
23 Comments
wow. scary.
why scary?
weird, sure.
not sure if I like it. definitely catches the audience's eye, but it seems to me it was more about the production budget than about the idea.
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veeeeeery cool.
Veeeery reminds me of Bjork's 'All is full of love' video
http://www.youtube.com/watch?v=EjAoBKagWQA
Yep, had the very same feeling about this ad... Bjork all the way.
"I don't need to fight to prove I'm right"
This is too weird for me. Shaving that feels like having a shower with a robot lady? I don't know...
nice one..
ideas....30 minutes nahi toh free.
yea, where is bjork?
agreed, lesbian robot love woulda made a better spot haha
Beautifil, and kind of erotic. Now that's worrying!
I love it, and yeas it is kind of erotic.
A fresh ad for shaving stuff.
We're going to need more lube.
I sure was stimulated, not only in my pants but to purchase Nivea products... NICE!
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Well, then, I guess it's working.
Emotional and sensual ! Very cinematic ! I LOVE it !!!
Not too many product shots, beautiful frames, poetic atmosphere... When I watch ads like this one, I start to like advertising again...
Amazing ! On youtube, I also liked the ads " Thermasilk dagger" and "Magnum 5 senses" from the same director.
who made the music used in this quality advert?
I need to know who made this song anybody know who? email me if u do. thx
damnit why doesnt anyone make a good site, where all those songs come together, and when you type in google " phillips robot SONG" it wil god damn find it!:P im sick of it... they should publish it, because the song is way better then the commercial.
damnit why doesnt anyone make a good site, where all those songs come together, and when you type in google " phillips robot SONG" it wil god damn find it!:P im sick of it... they should publish it, because the song is way better then the commercial. i heard it was from Raphael Ibanez Di Garayo bUT he not exist online so
I'm glad you appreciated the philips ad music. You can hear more of my work on www.raphaelibanez.com/news.html
Many thanks ! R.I.G
All is full of love, :) the music is very Björkish.... :)
Great creative for a fundamentally different shaving system. This is about skin and sensuality, not about beard and Gillette style machoism. Well done to the Philips Marcom guy who got this signed off. Best Philips ad ion a long time...