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Peta: Kentucky Fried Cruelty, Fried
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The ads were banned from the Superbowl when Peta tried to submit them to Fox. The network turned down $4.2 million from Norfolk-based PETA, which sought to broadcast two ads targeting Kentucky Fried Chicken. The spots were to air during Super Bowl XLII, which had its biggest audience ever with nearly 100 million viewers.
Advertising Agency: The Cricket Club™, New York, USA
Creative Directors: Roald van Wyk, David Ekholm
Art Director: Roald van Wyk
Copywriter: David Ekholm
Director: Scott Corbett
Aired: February 2008
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Comments
Nice and dark, but shouldn't PETA be spending $4.2 mil on something more practical? We all know that advertising doesn't work.
great direction. can see why they banned them.
GTFO.... damn good!...
:::J:::
OMG, this could have changed the world if it was aired.
i think KFC bribed Fox to save their asses..
Noticed why these didn't get too many comments, the reason? too powerful, too effective, brilliantly done
www.hkstudiosinc.com
thats actually scary...
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