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Panasonic Lumix: Battle

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Your rating: None Average: 8.2 (40 votes)

Advertising Agency: Publicis, Thailand

Comments

thirty6chambers's picture 1468 pencils

i thought this was going to be like those nike play tvc (musical chairs, tag, etc.) but it turned out to be no where near as fun. it's just them jumping around and hiding the whole time. there's no quirks anywhere.

kgeiger's picture 5092 pencils

Now that I have the whole story, I really like this concept.

Ratko's picture 81 pencils

Great !!!

pixelbomb1's picture 2599 pencils

lame. boring and too long.

Sincerely,
Arnold Santillan
714-206-2459

A.G. Pennypacker's picture 615 pencils

Exactly!

Rado's picture 7 pencils

good work :)

Rado's picture 7 pencils

Good work:)

Wordnerd's picture 5243 pencils

Boring?? That's a really cool campaign! product and fun go hand in hand - i love it! (and it's not too long either since it is no tv-ad)

dannyvall's picture 78 pencils

Boring…??? this is just a great campaing, is really cool, very good work!!

anne hooper's picture 70 pencils

muy bueno!!!

amsterdam73's picture 374 pencils

the battle looks quite orchestrated...
the recruits picked out on their jumping/climbing skills (and probably looks)
i don't believe this as a genuine 'battle'
the camera's are always 'accidental' in the right spot (and angle) when something 'funny' happens (for example the two sun screens).
so: nike-wannabe-ad wanting us to believe this battle to be real...
in my humble opinion...

Mathias's picture 58 pencils

Cool campaign.

spidey's picture 42 pencils

exactly amsterdam, it's obviously scripted!

puppiepoppy's picture 1582 pencils

Yes, everything is so scripted and orchestrated. The camera flashes are always visible (by post production) eventhough the camera doesn't faces us. The clicking is so obvious. Camera angle is all so well planned ahead. It's just like a tvc...a boring one.

"Bowww Wowww"

agungsatria's picture 21 pencils

*@* Great..it's really interesting concept..

*@*

troika02's picture 212 pencils

very entertaining. they've made it an action flick. nice...

ultraboon222's picture 220 pencils

I like the campaign. Hasn't really been done for a camera before.

I'm Thai and the translation is a bit off. But the point is clear enough.

Too many cooks in the kitchen....

Jovana's picture 30 pencils

the concepto its old. but the idea its soo good. Really the battle its original. good work.

new designer's picture 76 pencils

lol this is quite cool, its a fun concept :D

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