Orangina Red: Bloody
High Bandwidth | Low Bandwidth | Mobile
Advertising Agency: Fred & Farid, Pais, France
Advertiser supervisors: Hugues Pietrini, Marie-laure Trichard, Florence Burtin
Account supervisors: Fred & Farid, Emmanuel Ferry, Helene Camus, Emilie Robert
Creative Director: Fred & Farid
Copywriters: Florian Bodet
Art Directors: Florian Bodet
TV Producer: Alexandra Marik
Post Production: The Mill
Production House: Satellite My Love
Audio Production : Hotline
Director: Martin Bourboulon

24 Comments
That's just crazy! What is this???
What hath God wrought
a drink for masochist! :)
I rather drink my own vomit.
*ponders*
Powerful! Good work!
http://twitter.com/Cannes_Lions
So desperate for a minute of attraction. I wish I could trace the steps of that mind bouncing from "red oranges" to s&m something. No matter how twisted the idea is; there is still no complementing there...
Again: who is going to purchase these staff? Who is your target? (Clip is fun to watch though)
so bad
they are still not done with those retarded ads? trying to hard to be a concept-less attention whore.
the work of FF is always bad, no matter what they do.
Quite really.
We had the French ad for Orange last week
This week it's French ad for Orangina.
Maybe it's in the name, both have retarded ideas.
http://jackmancer.com/
http://twitter.com/jackmancer/
The 3.D work is shocking but the ad isn't that bad
wtf?
do i see grace jones in this ad?
It 's quiet good. You guys have to be a bit fair. It's not all that bad. I think they just went a bit too far with the exposure.
But I didn't see any blood...
Agree. That's where it didn't connect for me. Perhaps it's a translation thing?
+++
"I love some things, and don't love some other things."
No,no. It's just bad. Even in France.
Interesting way of selling... bloody orange juice.
The weird factor works if done well.... I like their giraffe one better.
Disgusting fat man.
Malisimo!
"Bright ideas bring better results"
Hum.. I would be curious to see viewers' reaction if the man was a fat woman and the panther a good good looking man.. pass.
I just had to say some profanity.
Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).
That is a shite ad
horrible...where's the bloody relation? i think they got confused with "made with crazy s&m oranges" why a panther???