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Nike: The legend grows

Known for its unique and edgy style, skateboarding holds a legendary place in popular culture. Nike is tapping into this theme by enlisting legendary athletes for its latest video spot for the Nike Koston 2, the latest installment of the Koston shoe line, inspired by pro-skateboarder Eric Koston.

Advertising Agency: KBS+, USA
Chief Creative Officer: Ed Brojerdi
Group Creative Director: Marco Cignini
Associate Creative Director / Art Director: Kevin Gentile
Associate Creative Director / Copywriter: Mike Abell
Head of Content Production: Mara Milicevic
Group Director: David Finger
Editorial Company: NO6
Colorist: Steve Picano
EFX: Johannes Gamble
Music: Elias Arts
Executive Producer: Kala Sherman
Creative Director / Music Remix Arranger: Greg Griffith
Sound Design: Henryboy
Sound Designers: Matthew Hedge, Bill Chesley
Producer: Kate Gibson
Sound: Heard City
Mixers: Phil Loeb, Keith Reynaud
Audio Producer: Gloria Pitagorsky
Director: Jon Humphries
Executive Producer: Ike Martin
Production Company: AfterAll

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3 comments

kleenex's picture
kleenex
22668 pencils

what!?!?!?!

Klara K.'s picture
Klara K.
2695 pencils

If absurd, then absurd. Nicely done. It's great to see big sport companies finally play with a different format.

katherin1's picture
katherin1
64 pencils

Hard situation but overall cool.

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