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Nike: Shine

Advertising Agency: Wieden + Kennedy, USA
Creative Directors: Alberto Ponte, Ryan O’Rourke
Copywriter: Brandon Pierce
Art Director: Aramis Israel
Producers: Jennifer Dennis, Dale Nicholls
Executive Creative Directors: Mark Fitzloff, Susan Hoffman
Agency Executive Producer: Ben Grylewicz
Production Company: Park Pictures
Director: Lance Acord
Executive Producer/Owner: Jackie Kelman Bisbee
Executive Producer: Mary Ann Marino
Line Producer: Aris McGarry
Director of Photography: Lance Acord
Editorial: Rock Paper Scissors
Editor: Biff Butler
Post EP: Carol Lynn Weaver
VFX Company: A52
VFX Supervisor: Patrick Murphy
Flame Artist: Glynn Tebbutt
VFX Producer: Scott Boyajan
Sound Design Company: Stimmung
Sound Designer: Gus Coven
Song: “Sleep Warm” by Frank Sinatra
Mix Company: Eleven
Mixer: Scottie
Producer: DJ Fox-Engstrom

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4 comments

andylefty's picture
andylefty
4533 pencils

Very nicely filmed and music is well fitted to contrast to the high testosterone of the content.

andylefty's picture
andylefty
4533 pencils

The spotlight seems too much of a focus in itself. Would prefer the ad without it.

kleenex's picture
kleenex
26358 pencils

I like the ad.

morse's picture
morse
15494 pencils

Nice ad. I want to go an train right now.

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