00:00
NewerOlder

Nicorette: Driving

Advertising Agency: TBWA/Chiat/Day, New York
Chairman, Chief Creative Officer: Mark Figliulo
Copywriter: Jonathan Marshall
Art Director: David Sakamoto
Copywriter: Colin Nissan
Art Director: Sean Farrell
Executive Producer of Media Arts: Matt Bijarchi
Senior Producer: David Fisher 

Production Company: Epoch Films
Director: Phil Morrison
Executive Producer: Jerry Solomon
Producer: Marc Marrie
Editorial: Cosmo Street, NY
Editor: Tom Scherma
Executive Prodcer: Maura Woodward-Moulton
Producer: Amy Febinger
Visual Effects: Digital Domain
Executive Producer: Karen Anderson
VFX Producer: Melanie La Rue
Graphics: Brand New School
Executive Producer: Danny Rosenbloom

Published: 
December 2009

12 comments

picopalqlea's picture
picopalqlea
999 pencils

this ad sucks.

satrianee's picture
satrianee
3748 pencils

this ad is not promising the impossible. It feels honest thus reliable. find it quite good.

sirvan's picture
sirvan
29860 pencils

I like it. Simple, and a good, human insight. That said, the ending is a little too flippant. A little to grungy and 'young'. Seems to be serving the agency as opposed to the client. But, otherwise, very bueno.

+++

"I love some things, and don't love some other things."

CrackerJackWorks's picture
CrackerJackWorks
18100 pencils

yup... bueno

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

Oh man this idea is so shallow, I don't like it.

The Lion's picture
The Lion
122 pencils

I'm an ex smoker. And I like this ad.

morse's picture
morse
17183 pencils

That robot is not cool. :(

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

gmint7's picture
gmint7
2683 pencils

not the ad, but...
I LOVE THE BRIEF!

makes quitting sucks!! <<<

:::J:::

szkwadrat's picture
szkwadrat
210 pencils

not bad. Shows smokers problem and tries to solve it

Migzter13's picture
Migzter13
973 pencils

The things is.. before you even get addicted to cigarettes.. just say the two letter word.

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Favete's picture
Favete
365 pencils

Finally!!! A REAL APPROACH! Yes quitting sucks indeed.

Log in or register to post comments