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New York Road Runners: Day After

Production Company: Sandwick Media, USA
Creatives: Mike Caguin, Riley Kane
Director: Paul Riccio
DP: Derek McKane
Producer: Claire Pacacha
Editorial: Peepshow
Editor: Richard Mettler
EP: Deborah Sullivan
Post/Effects: Absolute Post
VFX Artist: James Cornwell
EP: Sally Heath
Producer: John Skeffington
Telecine Co: Absolute Post
Colorist: James Cornwell
EP: Sally Heath
Producer: John Skeffington
Music: Amber Music
Song Title: "A Good Day for a Jog"
Composer: Soundmakers (Shiri Hadar & Ran Shem Tov)
EP: Michelle Curran
Sound Design: The Royal T Room
Sound Designer: T. Terressa Tate

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10 comments

tereza044's picture
tereza044
4 pencils

perfect :)

Guest's picture
Guest

I love it.

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Unlike Tereza, I don't believe in perfect ads, but I do really think it's nice indeed. Makes you look at it whole differently the second time as well - which is great.

Guest's picture
Guest

True insight. Like it.

Reality Check's picture
Reality Check
1799 pencils

Runners and non-runners alike will find this a solidly enjoyable campaign.

krautland's picture
krautland
3225 pencils

I have felt exactly like that (3.41). still, heels the day after?

DBB's picture
DBB
1215 pencils

nice

Guest's picture
Guest

love it!

Guest's picture
Guest

Nice spot.
I think this was a little simpler though:
http://www.youtube.com/watch?v=m-hCuYjvw2I

Dzsoi's picture
Dzsoi
5269 pencils

Excellent spot, real insight, good for runners.

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